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Meet John Jantsch
Did you know?
Just the facts:
John Jantsch is a marketing consultant, speaker, and author of Duct Tape Marketing, The Referral Engine, The Self-Reliant Entrepreneur, and The Ultimate Marketing Engine. He is also the founder of the Duct Tape Marketing Consultant Network, which trains and licenses independent consultants and agencies to use the Duct Tape Methodology.
Full story:
I started my own marketing consulting practice in the 1990’s
I say I started my practice, but in reality, I hustled work and through trial and error discovered I loved working with small to mid-size businesses but had no clue how to do it profitably.
One day I decided that to solve my frustration I would create a systematic approach to marketing. One that allowed me to walk into any business and suggest: here’s what I’m going to do, here’s what you’re going to do, here are the results we hope to achieve, and by the way, here’s what it costs.
This was the genesis of the system I call Duct Tape Marketing. After installing my marketing system in hundreds of businesses I distilled the essence of my work into the best-selling books Duct Tape Marketing and The Referral Engine.
With the Ultimate Marketing Engine I have taken the past decade of working with and collaborating with thousands of businesses and present the latest evolution and innovation in the world of marketing.
Semi-interesting fun facts about John
I'm one of 10 children, yep, I have 7 brothers and two sisters. One thing I never thought was fair was that I only had 7 brothers and my sisters had 8.
I've played the guitar since I was in junior high. I learned for the same reason most teenage boys do but never practiced enough to claim to be any good at it.
I love to build furniture. Using my hands to craft a functional and maybe even beautiful piece is the most analog thing I do and it's good for the soul.
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Direct readers and listeners to https://theultimatemarketingengine.com and please use #theultimatemarketingengine
Books by John Jantsch
The Ultimate Marketing Engine on the road!
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The most requested presentations based on The Ultimate Marketing Engine
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Clients as Members
What if you began to think of your customers or clients more like members? What if instead of building your business for transactions you built it for transformation?
In this session, John Jantsch, author Duct Tape Marketing and The Ultimate Marketing Engine will introduce you to an innovative concept called the Client Success Track.
By creating a Client Success Track, businesses can completely transform the work they do, the culture they create, and the clients they attract.
Participants will learn
Rethinking the Customer Journey
Marketers like to talk about the accelerating change of all thing marketing, but the thing that’s changed the most is how buyers choose to become customers.
Growing a business today isn’t as much about creating demand funnels as it is about organizing behavior into the perfect customer journey.
In this session best-selling author John Jantsch will reveal an innovative framework for blending Marketing, Sales and Service efforts to create the path that attracts and retains ideal customers and clients.
Participants will learn
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